Adrian lee – Owner – Diamond grader and jewellery designer
I cannot think of a better profession than being a diamond merchant. In life, I believe that your work must be as enjoyable as your play. I love working with diamonds and with my clients to help them express their devotion to their partner through the design and creation of their own unique diamond engagement ring.
My captivation for diamonds and jewellery started in high school as an extension of my passion for art and sculpture. The beauty and colour of precious gems set within the artistic lines of designer jewellery captured my imagination and lead me on my path towards a career in the jewellery industry. After following interests in business and science to university, I held onto my passion for the jewellery industry and developed a strategy to reconnect with my love for designer jewellery by starting an online business being one of the first jewellers to direct import GIA certified diamond and designing them into exclusive custom made jewellery.
With a drive to operate my own business and with the knowledge of how powerful the internet was becoming for business I saw a great opening in how the modern jewellery store was going to develop and wanted to be at the forefront of this change. Hence I developed Diamond Brokers Queensland as an online diamond merchant facility, which has since progressed to include a retail style jewellery showroom in Cleveland.
My favourite precious gem – Adrian lee
The mystery and magic of gem stones has always captured my fascination, with their alluring complexity of colour and the eternal search for the perfect specimen. It is hard to pick a favourite precious gem but I seem to be continually drawn towards the brilliant colours of blue, red and violet found within the most spectacular examples of tanzanite. As they are such a rare and beautiful stone I am constantly on the search for the best example to show off in our store. But most of all is my love for diamonds weather white or fancy colour no other gem has the lustre and brilliance seen within a diamond.
Adrian Lee, why online diamond engagement rings?
A modern business cannot survive without an online presence and the exposure of a good online jewellery can give you reach beyond that of any store alone. In developing an online diamond engagement ring store we were conscious of the personal nature of buying a customised diamond ring and maintained that keeping a personal connection with our clients was essential to the sales process. We have balanced the need for competitively priced wholesale diamonds with the collaborative need to closely connect with clients when creating a unique one off piece of jewellery. Our clients still tend to find and contact us through searching online but having the connection with the retail shop for clients to come and view the diamonds makes the whole purchase a very safe, enjoyable and secure sales process. Working with clients to see the job through is the most enjoyable part of my job. Starting with diamond selection and ring design then to the finished creation, seeing the appreciation and excitement in our clients eyes is what our job is really all about.